Pantone named the color of 2024

Photo: from open sources

The new color has been compared to a velvety delicate peach that “enriches the mind, body and heart.”

Experts from the American Pantone Color Institute have determined the main color for 2024. This was reported on the organization’s Instagram page.

It became Peach Fuzz – Peach fluffy, symbolizing tenderness and care.

“Exquisitely sensual, PANTONE 13-1023 Peach Fuzz is a hearty peach hue that evokes a sense of tenderness and conveys a sense of caring, community and collaboration. Peach Fuzz is a gift for the senses that creates a symbiosis of taste, sight, touch and smell and celebrates good taste,” the message says.

Pantone Color Institute executive director Leatrice Iseman also added that they chose a color that “exudes warmth and modern elegance. Resonating with empathy, the shade offers a tactile embrace and effortlessly blends youth with timelessness.”

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